My Blog.
I write about recently completed projects, tutorials, resources I like, and occasionally random thoughts about the challenges of owning a small business.
Can I shoot pictures with my iPhone for my website? No! Here’s why.
If I had a dime for every time someone asked me whether they can use their iPhone to take pictures for their website, I’d be swimming in Benjamins. (I say that a lot.) And here’s my answer: No. Don’t. Please, don’t. The iPhone, smartphones, tablets…these devices can...
It’s that time: the annual, year-end review of your website
It’s that time of the year. The almost end of it. A time to slow things down, and review the past year - the good and the bad, the pretty and the ugly, the ups and downs and everything all ‘round - so that you can start the new year with clarity.In other words, it’s a...
Why your About page is the most important page on your website
Did you know that your About page is one of the most important pages on your entire website? In some ways, it’s even more important than your Home page. While your Home page is where people find out what you do and what you offer, the decision to buy from you is often...
The Pros and Cons of Working from Anywhere
"You're so lucky," people often say to me. "You can work from wherever." I know what they mean. And it's true. For the most part. My marketing, writing and design business is based from my dedicated office at home. And when I want, I can also work from other places:...
Create a Website that Attracts and Converts for your Sports Coaching Business
As a coach, or owner of a fitness or wellness studio, one of your main goals is to get more people to hire you for instruction or sign up for your classes. This is a hard task because you're in a competitive industry, and you may not really like marketing yourself....